They're robots. But they're toys. But they're high-tech. But they're fun. Well, WowWee's prodcuts are a lot of things, and now they all have a new home on the web, thanks to Plank.

Plank developed the all-new WowWee.com in order to give their products the showcase they deserve. From its opening page, you get an overview of WowWee's exciting products from all of their lines, in a brilliantly laid-out page that somehow manages to not look busy, even though it's packed full of information.

When asked about the design, Plank Creative Director GW Brazier said he was striving "to highlight both the technology and playfulness of WowWee." Mission accomplished!

But the site isn't just a product showcase, it's a whole lot more. From community forums to product support , from fun downloads to support for developers, WowWee.com brings it all home under one roof. And now that eCommerce has been integrated, fans of WowWee can have all their needs served from one beautiful, well-organised site.

So check out the new site, and let your imagination be astonished.