Mark Goren: Social Media Big Data
The Breakfast Club is a social and informative speaker series. It’s an opportunity to mix and mingle with fellow industry enthusiasts, while gaining insight on hot topics. And there’s breakfast!
"Content is supposed to be king, but how do you know if you're planning and producing it in the right way?"
CT's presentation covered how SEO is not only the most targeted source of traffic, but also a source of insight into how to produce the kind of content that potential customers are already looking for. He explored how to mine search data to unlock new content marketing opportunities.